On January 16, the company's annual gala kicked off amid the eager anticipation of all employees. Under the theme "Quality Drives the Future, Innovation Leads the Way," the event not only reviewed the company's remarkable achievements over the past year but also focused on the core product—automotive wheel hub units—while collectively mapping out the blueprint for future development.
The gala began with the chairman's enthusiastic opening speech. He noted that over the past year, the company's wheel hub unit product line had demonstrated strong competitiveness in the global market, with sales increasing by 23% year-on-year and the proportion of high-end products exceeding 40%. The company has provided stable and reliable supporting services to over 30 well-known automotive brands both domestically and internationally. "Our third-generation lightweight wheel hub units have been successfully applied in multiple new energy vehicle models, showing outstanding performance in reducing overall vehicle weight and extending driving range. This is a direct result of technological innovation," he stated.
The Technical Director then shared the latest breakthroughs in the field of wheel hub units. By introducing advanced simulation design platforms and intelligent production lines, the fatigue life of the new-generation products has increased by 35%, noise reduced by 15%, and weight decreased by 12%, with multiple indicators reaching internationally leading levels. "Our self-developed intelligent sensor-equipped wheel hub unit has entered the testing phase. It will monitor tire pressure, temperature, and load data in real time, providing critical parameters for intelligent driving systems. This represents a historic leap for wheel hub units from passive safety components to active safety systems."
During the gala, teams and individuals who made outstanding contributions to the research, production, and quality control of wheel hub units were honored. Among them, the team responsible for the "Ultra-Quiet Bearing Optimization Project" received the Annual Innovation Award. Their work achieved a new industry benchmark in noise control for wheel hub units during high-speed operation. "We tested over a hundred lubricant formulations and optimized the cage structure, ultimately reducing noise by 5 decibels," shared Project Leader Engineer Zhang.
A representative from the production department showcased the latest achievements in intelligent manufacturing: "Our new production line has achieved full-process automation for wheel hub units, from forging and heat treatment to precision machining, with product consistency reaching 99.8% and the defect rate dropping to below 15 parts per million."
In the future outlook segment, the company announced plans to invest more resources in developing wheel hub unit products tailored to the specific needs of electric vehicles. "Electric vehicles place higher demands on wheel hub units—they must withstand greater torque, prioritize energy efficiency, and integrate more sensors. We have already initiated the development of the fourth-generation wheel hub unit specifically designed for electric vehicles, with mass production expected in the second half of next year," the General Manager stated during the strategy announcement.
Exciting cultural performances and prize draws brought the gala to a climax. The employee-directed performance The Power of Rotation artistically depicted the manufacturing process of wheel hub units from raw materials to finished products, vividly interpreting the essence of the "craftsman spirit."
As the gala concluded successfully, all employees expressed full confidence in the company's future. Everyone unanimously agreed to continue adhering to the commitment to quality, deepen expertise in the core field of wheel hub units, and drive the Chinese automotive parts industry to higher levels with innovation as the engine and craftsmanship as the foundation, collectively forging even more brilliant "wheel" traces in the global market.
Author:Jack
Position:General manager
